Life Sciences

Is Your Pharma Strategy Ready for the AI-Empowered HCP?

Tue, September 16, 2025 12:30 PM (EST)

In this on-demand webinar hosted by HLTH, industry leaders from Viz.ai, Salesforce, and Pfizer explore how life sciences organizations are moving beyond outdated commercial models and adopting AI-powered strategies that align with how healthcare professionals (HCPs) make decisions today.

What you’ll learn:

  • Why traditional pharma engagement models are falling short

  • How AI enables real-time, compliant HCP engagement at the point of care

  • How platforms like Salesforce’s Agentforce can help pharma activate insights inside the clinical workflow

Featured Speakers:

  • Dr. Chris Mansi, Co-founder & CEO, Viz.ai

  • Frank Defesche, SVP & GM, Life Sciences, Salesforce

  • Jane von Kirchbach, SVP, Commercial & Center for Digital Innovation, Pfizer

  • Moderator: Chandana Fitzgerald, President, HLTH Community

Chris Mansi, MD, MBA

CEO and Co-Founder, Viz.ai

Frank Defesche

SVP & General Manager, Life Sciences

Jane von Kirchbach

Senior Vice President, Commercial and Center for Digital Innovation, Pfizer